Bravo TV: Crónica y Perfil se asociaron para la salida de otro canal
Los dos grupos no tenían sociedades en común. Sorpresa en el mundo de los medios.
Crónica y Perfil se han asociado para sacar al aire una nueva señal de TV Digital. Se trata de Bravo TV. Jorge Fontevecchia y el CEO del Grupo Crónica, Raúl Olmos , lo anunciaron en medio de las premiaciones de la Editorial Perfil.
La señal estará centrada en entretenimiento, ficción e información. Fontevecchia debió acudir a un socio estratégico ya que viene abriendo medios sin buenos resultados y hay un frente interno de sus empleados de amplia disconformidad.
La unión de ambos grupos es producto de la necesidad económica ya que son distantes en sus líneas editoriales. La Grieta los separó, la necesidad económica los une.
“Los grupos Perfil y Crónica no han tenido hasta ahora sociedades en común. Son, además, partícipes -secundarios y bastante atenuados- de la polarización, pero partícipes al fin. Quiero decir que ideológicamente no han sido muy afines. El negocio sería “unidad aunque duela” (?)”, tuiteó el experto Martín Becerra.
– aunque la Argentina tiene pocos canales de tv abierta, comparada con países de la región, en el AMBA (donde se lanzan Perfil y Crónica) hay una concentración fuerte. Si se suman las señales de "noticias opinadas" de la zona, la competencia por ingresos publicitarios es "brava".
— Martín Becerra (@aracalacana) December 15, 2021
Last updated: January 13, 2022
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